The Co. — the membership of The Content Design Co.Learn content design by building the proof.
A self-paced membership where you build a portfolio that shows how you think, with a mentor a few steps ahead and people who get it. Whether you're getting into content design or finally rising within it.
14-day money-back guarantee. Cancel anytime.
You have the skill. What you don't have is the thing that makes hiring teams stop scrolling: proof of your judgment. That's not a character flaw. It's a gap nobody taught you to close.
You've done the free advice. Maybe a bootcamp. Maybe two.The Co. exists to close it.
Hours of video is a library. Evidence is a career.
the methodBig course libraries measure their value in content: more modules, more lessons, more to get through. Hiring teams measure value in one thing only: can you show them how you think?
So The Co. flips the order. You start making your case study early, and every lesson arrives exactly when the work calls for it. By the time you understand content design, you're already holding the evidence.
Nothing to get through. Everything to build.
One membership. The whole road.
Everything inside The Co.start hereThe Mini Portfolio course
Previously sold separately, now members-only. An intro to content design where you rewrite 3 screens of a real checkout flow, guided step by step. A legit case study within days of joining. No UX background required.
buildPortfolio support + templates
Guidance on shaping your work into case studies that carry your research, your reasoning, and your decisions with frameworks and structures so the blank page is never the starting point.
sharpenAI prompts
Prompts we actually use in content design work, built so the tool drafts and you decide. Your judgment stays the product and gets sharper every time you use them.
belongThe community
Writers and content designers on the same road. Ask the question you can't ask at work. Sanity-check a decision before the meeting. If you're the only content person at your company, you're not the only one here.
monthlyOne live call with Rox
A hot topic in content design, hiring and portfolio guidance, hot seats, and Q&A. Every call is recorded and none are mandatory; attendance is an option, never a grade.
throughoutThe inner work
Confidence isn't a prerequisite here; it's an outcome. The nerves, the comparing, the "who am I to post this" — we work on those alongside the case studies, out loud, together.
Same home. Different floors.
Where are you starting from?
getting inNew to content design
Begin with the Mini Portfolio. The foundations arrive through your hands, not a lecture and your first case study exists before doubt gets a vote.
rising withinAlready in the field
Skip the intro entirely. Head for the strategy, judgment, and senior-level portfolio material. Bring your work to the hot seats for feedback you can't get at your company.
on your scheduleLife doesn't pause for a career change. We don't ask it to.
Lessons come in evening-sized pieces. Replays exist for every call. There's no attendance culture, no cohort clock, no catching up — because nothing runs away from you here.
Late-night learners weren't an afterthought. They were the design brief.
$29
/month
For the first 20 members. Founders keep $29 for as long as they stay. New members join at $49.
14-day money-back guarantee. Cancel anytime.
The guarantee
Give The Co. two weeks. If it turns out not to be your place, one email gets your first payment back — no explaining required.
After that, leaving is always one click away. Memberships that make quitting hard were part of what we set out to fix.
Read this before you joinWhat The Co. can't do
It can't hand you a job — no honest program can, and the ones that claim to are the reason you're skeptical. It can't work if the making gets skipped; there's no version of this where the case study builds itself.
What it can do: put real evidence of your thinking in your hands, and real people around you while you make it. If that's the trade you're looking for, you'll be glad you're here.
I built The Co. because when I needed it, it didn't exist. The options were five-figure bootcamps or a lonely folder of bookmarked advice — and neither could tell me why my applications kept disappearing into the void.
Inside, I'm the one teaching the lessons, running the monthly calls, and sitting with you in the hot seats. My job is to hand you in months what took me years at Google, bp, Citi, and Meta to figure out.
Roxana Shirazi, your mentor inside
who's teachingfaqAsked honestly, answered the same way
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No. If you're in the field but still handed the words after decisions are made, still without a mentor, still stuck at the same level — The Co. meets you there. Skip the intro material and go straight to judgment, strategy, and senior-level proof. Bring your real work to the hot seats.
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Bootcamps teach parts and hand you a certificate. The Co. builds the missing piece: visible thinking. You leave with evidence, not paperwork. And you're never a cohort number here — it's a membership, not a conveyor belt.
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Then you're exactly who this was built for. Everything is self-paced, nothing expires, and the one monthly call is always recorded and never required. There's no behind to fall.
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No. The Co. assumes none. You'll learn the foundations by building your first case study in the membership.
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Average execution is crowded, and AI made it free. Judgment is not crowded. Someone still has to decide which version is right, and why. The Co. trains that judgment and helps you prove it. That's the part of this field that's growing, not shrinking.
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Then you're normal. Becoming visible is also a feeling, and inside The Co. the inner work is part of the work. You'll grow your presence without pretending it's easy.
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Everything, immediately. The courses, the templates, the AI prompts, portfolio support, and the community. Nothing is drip-fed or locked behind a waiting period. Most members start the Mini Portfolio the same day and have their first case study within the week.
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Yes. New mini courses, templates, and resources get added as the months go by, along with more live calls and everything added is included in your membership automatically.
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Once a month, scheduled and announced ahead of time inside the membership: a hot topic in content design, hiring and portfolio guidance, hot seats, and Q&A. Every call is recorded, and the replays live inside The Co. so the time zone or the toddler bedtime never costs you anything.
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It's a simple monthly subscription charged through our secure checkout, no contract and no minimum stay. You can cancel anytime, and your access ends when you cancel, so most members time it near the end of a billing cycle. One thing worth knowing: the rate stays yours only while your membership is active. If you leave and come back later, you'll rejoin at the current price.
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Email us within 14 days and we'll refund your first payment. No questions, no guilt. After that, cancel anytime.
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The catch is that it won't stay $29. It's the founding rate, capped at 20 people. locked for you as long as you stay. It goes to $47 for future members. It's low on purpose: joining shouldn't require a leap of faith.
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Honest answer: nobody can promise you a job, and you should run from anyone who does. What I can promise is the thing hiring decisions actually turn on: a portfolio that shows your thinking, and the confidence to defend it out loud. That's the part you control. We build it together.
You've tried figuring this out alone.
That was never the missing ingredient.
Your talent has been real the whole time. The Co. is where it becomes evidence.